Our vibe
Identity is all about the individual with ATTITUDE. One who demonstrates self-confidence, individualism, intelligence, style and modernity.

For the trendy, urban, sociable, fashion conscious, trendsetter; iDentity is your destination of choice for well priced street n’ hip fashion.  

iDentity was launched in the Kenyan market on 1st September 2006 at the Village market, and this has led to the opening of two more stores at Mlimani City ( Dar es Salaam- Tanzania) and Westgate Mall (Nairobi – Kenya).